Take Yourself Out of It

By Julianna Baggott  |  March 22, 2024  | 

When Emma Stone told director Yorgos Lanthimos that she was nervous about possibly winning an Oscar for her performance in Poor Things and having to give a speech, Yorgos said, “Take yourself out of it.” It comes at a time in our contemporary culture where so many of us are supposed to be cultivating a brand, engaging in self-promotional campaigns—not just around an event, but constantly racking up views and followers, as if we’re all jockeying for Biggest Cult Leader, and not coincidentally, anxiety rates are spiking.

We’re told, in so many ways, to put ourselves into it.

Yorgos’ advice is counter-cultural and, I believe, primal, and may be the smartest antidote to anxiety I’ve ever heard.

It’s also great writing advice—for creatives and entrepreneurs.

First of all, Emma Stone has talked about her relationship with anxiety openly. She panics. She even mentions panic in her Oscar speech, which is where she tells the story with Yorgos’ advice. From previous things she’s said, I take it that she realizes anxiety is powerful and instead of trying to erase it, she works with it. That’s also my take. I can’t make a team of horses disappear, but I can try to guide them in a direction. Fuel is fuel, even anxious fuel is precious.

But what does it mean to “take yourself out of it.” I’ve found that one of the best ways to feel less anxious—when I approach the page as a writer or touring or all the other stuff that comes with it—is to tell myself: Just be of use. Be helpful to someone else. In this way, I take the pressure off of myself to be someone and to perform. Instead, I’m there to help solve a greater problem. I’m there for the small moment when I connect with another human being. It’s no longer about me. It’s about others. That grounds me.

It also, I think, makes people want to work with me. I’m here to help. How can I help?

Does this sound like internalized sexism?

Because I think there’s a case to be made that, as a woman, I’ve absorbed the notion that my selfhood is more comfortable being erased and then replaced with something like servitude. And, raised Catholic, I always have to check myself against dogma and patriarchy. Last thing I want is to do the patriarchy’s work for them.

If I’m to absorb wisdom from the best life coaches out there, I should be stepping into my power, not hiding my light under a bushel, and shining—brightly and publicly—because in doing so I can inspire others.

Got it. Absolutely. I’m checking myself.

But at the same time, I’m also doing a gut-check, and self-promotion—which has been a big part of my job as a writer—still feels awful.

And what if that’s not just me or the patriarchy or sexism but something imprinted on my DNA? What if, hear me out, Look at me! feels awful because, on an evolutionary level, it separates you from the herd? And that separation makes you vulnerable and that vulnerability means you’re more likely to be killed.

Now, this is when, in my head, I cue Orna from Couples Therapy who wants to know about my childhood. I tell her it was a happy childhood. She leans in. “Tell me more,” Orna says.

Well, I was the youngest of four after a notable five-year gap. I was adorable and charming and, just by the function of my birth, I stole the spotlight a little. And I learned that stealing the spotlight was an act of theft and wouldn’t go unpunished. In high school, I had three close friends, all of us were youngests. In my neighborhood growing up, I had three close friends, all youngests. By chance and design, I found other thieves to hang out with and we passed the spotlight around.

My family was a herd. I needed to be inside of the herd to be protected and I was careful not to do too much Look at me!

I went into a career that promised solitude and then I succeeded into the publishing industry and learned to turn that public self-promotional part on and then, mercifully, off—because I needed to reserve my focus for the work itself.

Everything changed. And just as the internet and social media democratized so many aspects of our lives, it also effectively blurred everything seasonal about self-promotion. It no longer required a costly multi-city tour, which was great in many ways. It could be done anywhere, anytime, which could mean: all the time. The way the invention of the washing machine did away with hand-washing, which was a huge reduction of labor, and went from being done once a week on a single day to a never-ending demand with no sense of completion; I should nod here to Marxist Alienation of Labor.

Now, writers are supposed to be putting themselves into the public eye, showing readers more of the lives of the writers behind the books. We can see what poets had for lunch and know when our favorite novelist’s dog has gotten back from the groomers.

It’s not just writers. I worry most about girls and young women who are also building their identities online, sharing important moments, becoming a persona, a brand, in small but constantly curated ways. And each time they post, does that Look at me! make them feel a little bit vulnerable? Hell, yes. They’re young. And although it’s shared with a lot of people, doesn’t it cause a small separation and make them feel a little bit alone? As the responses come in, the judges with their various emojis, the validation (or lack) is from this external force. They can’t take themselves out of it. They are the thing they are promoting.

No wonder anxiety rates for teens—and the general population—are spiking.

As writers, how do we follow Yorgos’ advice?

I’m thinking about Jeff VanderMeer. With the huge success of the Southern Reach Trilogy, Jeff turned his attention to the environment, teaming up with St. Marks Wildlife Refuge, helping raise money for the work that they do. He put out videos showing how he rewilded his yard. Instead of Look at me, he was saying, Look at our fragile ecosystems and Look at this armadillo family. He became part of something far bigger.

Emma Stone received the award, not for herself, but for her entire team. She wasn’t there as a solo actor, but in a group of incredibly talented actors also up for the award. Instead of Look at me, she was more like the one chosen to go up on stage and accept an award on behalf of all of them, which is right. Her character and her acting don’t exist in a vacuum.

And that’s where we get to the deeper work. Even as a solitary writer, it’s not necessarily about you. On my best writing days, I don’t exist. For long stretches of time, something else is happening, something beyond me. I’m just there and the work is being created. When I put myself into it too much, I risk the work being an extension of me. It’s not. Each narrative is its own beast—written through me. I’m not denigrating craft. Knowing my craft, and having decades of experience, is what allows me to get to that space.

The more I take myself out, the better the work, the more it can become itself.

So, here are a few ways to Take Yourself Out.

  1. Take yourself out of the promotional cycle. Do it only when necessary. Publicity is no longer ruled by seasons, like agriculture, so you should create seasons to promote and seasons to create.
  2. Take yourself out by saying: Look at us instead of Look at me. There’s a team behind everything I write. Acknowledging the team makes me feel less alone and anxious.
  3. Take yourself out by saying: Look at this. Being part of a cause can make you feel less alone.
  4. Take yourself out by being of use in smaller ways. No causes, no teams. Just being in the moment with other human beings and making another person’s life a bit better. When that’s my mindset, I feel so much more at home in the world.
  5. Take yourself out when you come to the page. What if writing itself isn’t about you? What if it’s about something unknowable, something that transpires between you and the page, but has less to do with you than you think? What if you show up and, in showing up, you say yes to that unknowable thing that might transpire? Take yourself out so the work can become what it needs to become.

What do you think of Yorgos’s idea? How would your approach to self-promotion and craft change if you were to apply it to your life? How many other ways might you “take yourself out of it”? The floor is yours.

Posted in

11 Comments

  1. Vaughn Roycroft on March 22, 2024 at 9:21 am

    Julianna, I love this and needed it like an essential nutrient I didn’t realize I’d been lacking. I particularly love: “On my best writing days, I don’t exist. For long stretches of time, something else is happening, something beyond me.”

    Today I’m feeling lucky and glad. Lucky that I don’t have to rely on my writing to pay for groceries, and glad that I decided to self-publish. I’ve been wanting, so badly, to find more of the long stretches you describe. And being anxious and exhausted by wondering how the books are doing and how I might effect that is not conducive to finding such stretches.

    Since I am the boss of me–which includes promoter/anxious me AND writer-seeking-long-stretches me–I have been finding my way to taking myself out of it. But having it sketched out so brilliantly is very nourishing and I’m very grateful for it. You are indeed a shining light.



  2. juliannabaggott on March 22, 2024 at 9:29 am

    Finding LONG stretches of time can be really hard; here’s a free audio talk on finding SMALL stretches of time and how to use them. It might help. Meanwhile — yes! There is nothing like those days when you disappear into the work, nothing. https://soundcloud.com/user-430267500/efficient-creativity-the-six-week-audio-series



  3. elizabethahavey on March 22, 2024 at 9:45 am

    Julianna, I think I took myself out long ago, being a writer who writers almost every day, who has written a series of short stories, three novels and blogs every week….but has never been published, except for that collection of short stories, by a very small press who closed down right after the book was published. Thus, sometimes I feel adrift. Why do I continue to do this? Because I must. I HAVE THINSG TO SAY. But for who? I have plans. I have dreams. And bottom line, a writer, which is what I am, must write. Thanks for your post.



  4. Susan Setteducato on March 22, 2024 at 9:49 am

    “On my best writing days, I don’t exist.” Yes. Yes, yes, yes. I love Yorgos’s idea, and I love the paradox. We study craft so that we can step aside, tools in hand, and let a story come through. We are there and not there, like a light particle moving between wave and matter, the writer/painter/actor dancing between inspiration and the physical work of shaping. Adding theme to this as the underground river beneath the work is vital for me. It’s a place in which to swim, or sometimes, tread water.



  5. Barbara Linn Probst on March 22, 2024 at 11:20 am

    Beautifully said. To be of use. To serve the unknowable. Two aspects of the same gesture.
    That frees and nourishes us. Thank you!!



  6. Benjamin Brinks on March 22, 2024 at 11:38 am

    Take yourself out of it. Look at us. Look at this. Profound advice, for living and for writing.

    I wonder if readers have noticed the strength and clarity of your own writing in this post. It has a simple, sharp starting point. It turns personal and then turns outward. Look at us. Look at this. It makes its point and leaves the rest to the reader.

    I’m going to get your story collection today.



  7. Beth Heid on March 22, 2024 at 11:40 am

    “…Publicity is no longer ruled by seasons, like agriculture, so you should create seasons to promote and seasons to create.”

    I am not a religious person, but dammit, whoever wrote the Bible (and The Byrds) knew a thing or two about human nature! I love this idea and am reminded that “to everything, there is a season,” truly. We are upsetting the balance of nature and need to return to the seasons, to stop availing ourselves to the 24/7 vicious promotional cycle.

    Emma Stone’s acceptance speech resonated with me, too, and I love your take on it. Her speech stayed with me, I think, because I could tell she was upset that Lily Gladstone did not win. Your post is so timely in my life, too, as I see the evolution of this pressure in my family, more so with each younger child, and myself. Shew, we need to take ourselves out of it.

    Thank you, Julianna!



  8. Becky Strom on March 22, 2024 at 2:26 pm

    Wow! What a great way I need to approach my writing because my ego gets in the way and isn’t helping. Thank you for a thoughtful article.



  9. Alicia Butcher Ehrhardt on March 22, 2024 at 4:19 pm

    I don’t want to be known as a disabled/chronically ill author – because, even if that affects how and what I write while I’m doing it, it has no effect on the final novels produced. You don’t need to know that about me unless you are curious and go digging. Preferably AFTER you read, and because you liked it.

    It’s all about the WORK – BUT the work can’t speak for itself. Someone has to find it its readers. And, for SPAs, that someone is mostly THE AUTHOR.

    It’s an oxymoron to be both visible and invisible. Life is full of these contradictions.

    And there’s only one way out of it (though ‘Elena Ferrante’ tried a different one, which worked for a while and got a lot of attention): not be here any more when the book becomes well known, as with Charlotte Brontë.

    And there’s the cruel one: become famous somehow so people will read your book. When you have zero capability to handle ‘being famous.’



  10. andrewstancek on March 23, 2024 at 12:03 pm

    Julianna,
    I return to your writing time and time again because it is eminently readable and you are always a source of wisdom. This essay is yet another example of that. Thank you.



  11. Barbara Meyers on July 8, 2024 at 9:02 am

    Reminds me a bit of Julia Cameron’s thoughts in The Right to Write.